General Health Benefits

Fruits and vegetables are crucial dietary components that can help reduce the risk for numerous chronic diseases. In many cases, chronic diseases have been shown to be initiated by long-term inflammation1. The World Health Organization (WHO), as a co-sponsor of the global ‘5+ a day’ program, promotes the inclusion of at least five servings a day of fruit and vegetables as an essential element in a healthy diet. Aspects of the program can be found at the CDC Fruits and Vegetables website.

One-hundred-percent fruit juices, along with whole fruits and vegetables, are an integral part of the 5+ a day program.

The USDA, in their description of the Food Pyramid, states that 100% fruit juice counts as part of the fruit group2, and the American Academy of Pediatrics suggests that, although fruit juices should be consumed with moderation, 6oz of juice can count toward a serving of fruit 3. Another report4  showed that American children consume only 4.1 fl oz of juice daily, which contributed to 58 kcal or 3.3% of total energy intake.


  • Ref 1: Holt EM, Steffen LM, Moran A, Basu S, Steinberger J, Ross JA, Hong CP, Sinaiko AR. Fruit and vegetable consumption and its relation to markers of inflammation and oxidative stress in adolescents. J Am Diet Assoc. 2009;109:414-421.
  • Ref 2: MyPyramid
  • Ref 3: American Academy of Pediatrics. Committee on Nutrition. The Use and Misuse of Fruit Juice in Pediatrics. Pediatrics. 2001;107:1210-1213.
  • Ref 4: Nicklas TA, O’Neil CE, Kleinman R. Association between 100% juice consumption and nutrient intake and weight of children aged 2 to 11 years. Arch Pediatr Adolesc Med. 2008;162:557-565.